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Industry · EDUCATION & PUBLISHINGFunction · Commercial
UC-122

E-Commerce Checkout & Payment Integrity

Watches the checkout funnel step by step and payment settlement by provider, surfacing every lost checkout and mismatch as it happens.

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The Challenge

Conversion drops and payment failures on a newly live e-commerce platform are discovered in revenue reviews weeks later. Settlement mismatches and abuse patterns are reconciled after the customer has gone.

How It Works

  • Ingests storefront uptime, cart and checkout events, payment attempts and settlement files.
  • Localises any conversion drop to step, market and hour; flags failure spikes and mismatches.
  • Delivers a funnel health board, payment alerts and a fraud and abuse review queue.

What It Removes

  • Conversion drops found weeks later in reviews
  • Payment failures untracked by provider
  • Settlement breaks reconciled after the fact
Input Data RequirementsStorefront uptime and search logs, cart and checkout events, payment attempts, provider settlement files, traffic by market and hour
Output FormatFunnel health board, conversion-drop and payment-failure alerts, fraud review queue
“Every lost checkout is seen the hour it happens - revenue leakage stops being a quarterly surprise.”
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